Dr. Stephen Lundin is a writer, entrepreneur and filmmaker with a rich history as a graduate level business school professor and dean. Steve has written a number of books including the multimillion copy best selling FISH! and the simply bestselling FISH!for Life. His book Top Performer, A Bold Approach to Sales and Service was published in January 2007 and has been adopted by a major hotel chain. CATS: The Nine Levels of Innovation was published in January of 2009 and was quickly adopted by a medical products company. Loops: Success in Small Business is All About Closing Loops was published in April of 2009