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It's Not About the Coffee
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It's Not About the Coffee

By: Howard Behar

A Starbucks executive reveals how to draw on the successful coffee-house chain's examples in order to promote business success, sharing inside stories about key turning points in Starbucks' history to illustrate how the company came to embrace its philosophy about putting people ahead of profits....

Book Details

  • Author: Howard Behar
  • Language: English
  • Published on: 2007
  • Publisher: Portfolio
  • ISBN10: 1591841925
  • ISBN13: 9781591841920
  • Age Group: 14 and above

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